I noticed that a tweet I posted was getting a lot more attention than my usual stuff so I took a look at the activity on that tweet. What I saw immediately reminded me of Dash’s post. Relative to my usual tweets, this particular tweet received a lot of attention and my one thought was that I should have written a post on this blog about WooThemes’ terrific news to benefit from the attention the tweet received but then I noticed the actual click-throughs.
Twitter used to be this really important web traffic driver. It still is significant, relatively speaking, but it is hardly the killer engagement tool it is sometimes made out to be.