I read Patrick Hogan’s post about Mastodon titled “Mastodon makes the internet feel like home again” last week. It prompted me to install a Mastodon app on my phone again, and take another look.
Like many people, I’m not exactly in love with Twitter lately (except when I am). I’ve been on the lookout for something better for years (remember Jaiku?). I really like the idea of a federated update/micro-blogging service, and Mastodon has all the features you’d want.
What about the network effect?
The one feature that’s missing is the one factor that either boosts or kills any social service (again, remember Jaiku?) is the all important network effect. As Richard MacManus put it in his post titled “How social media fits into the Open Web” in AltPlatform.org (I can’t seem to load the site and provide a link):
I dip into Mastodon from time to time, but it just hasn’t managed to become part of my daily Web routine. Perhaps it will in future, but the old ‘network effects’ rule applies here: the value of a tool is ultimately in the strength of the community it builds.
This probably isn’t the platform I’d expect to see my friends on (and I don’t expect to). Still, if Mastodon is to be a viable alternative to Twitter for me, I’d want to be able to join communities that feature the people who I follow on Twitter. At the moment, I’m not sure most of them are even aware of Mastodon.
More importantly, what about my blog?
As interested as I am in a federated alternative to Twitter, what I really want is to be able to use my blog as my starting point for everything. Why can’t my personal site be the focal point of my presence on the web (at least one of my primary expressions of my self online)?
This takes me back to the work the IndieWeb community is doing to link all these sites together into a federated identity, and content network. How about extending that work to the point where I can use this blog as my identity that reaches into these federated networks?
This may be wishful thinking but I’d really like to see a future version of WordPress introduce this social connectivity that allows me to extend a unified personal presence to non-blog platforms.
On Mastodon, my identity is linked to the instance I am a part of. There, I am @pauljacobson@mastodon.social. I can use that identity to participate in other Mastodon instances (I think), so I have the beginnings of a distributed, social identity here. The challenge is that my nascent social identity is distinct from this site.
Update: I wrote too soon. Ryan Barrett pointed me to Bridgy Fed that seems to do what I was hoping I’d be able to do (pretty much). Barrett launched Bridgy Fed in October and it looks terrific:
This is going to take a little time to configure but I’m looking forward to working through the process and connecting my site to the fediverse.
Check out https://fed.brid.gy/!
Awesome! I just scanned the docs and I’m definitely going to attempt this.
I’ve been trying to follow discussions about a return to blogs as a preferred, personal publishing tool, and how they could integrate with Mastodon. One technology that comes up as a possible way to connect blogs to Mastodon is WebSub (formerly PubSubHubbub).
I read a bit about using Bridgy Fed to do this a while ago.
I’m curious if there are easier ways to connect a blog to something like Mastodon, and have status updates flow between the two.
One of the people who I try to keep up with (albeit superficially), is Kevin Marks. It’s worth reading his thoughts about Mastodon and Twitter that he published last year: “Mastodon, Twitter and publics 2017-04-24“.
One of the challenges is that the “fediverse” model is somewhat more complex and nuanced than the model we see in Twitter and, to a large degree, in Facebook. On Facebook and Twitter, we tend to have a binary choice: follow or don’t follow.
In a fediverse model, there are more layers, potentially:
This sort of model may be a little more effort than most people would be comfortable with.