“Are our present social media posts going to mortify our kids in the future?”

One of the challenges of being a parent in a time where we can share so much of our lives on social media is deciding how much to share about our kids. I decided to stop sharing much more than tidbits about our kids online a year or two ago. One of the reasons I…

Some perspective on Facebook to for the maddening crowds

It's almost fashionable to bash Facebook at the moment. To a large degree, the criticism is well deserved. At the same time, we should maintain some perspective on the reports, and resist the urge to be carried away by the maddening crowds. I read Jeff Jarvis' post titled "Facebook. Sigh." recently. He makes an argument…

Facebook messages aren’t so private after all

From the New York Times article, "As Facebook Raised a Privacy Wall, It Carved an Opening for Tech Giants - The New York Times" - Facebook allowed Microsoft’s Bing search engine to see the names of virtually all Facebook users’ friends without consent, the records show, and gave Netflix and Spotify the ability to read…

Perhaps you should reconsider targeted advertising

A paradigm-shifting conversation with one of my editors prompted to consider the merit of not targeting online ads using consumers' personal information. That, in turn, led to my latest article on MarkLives titled "Marketers should reconsider targeted online ads" which was published today: Conventional wisdom in the marketing industry seems to be that better targeted ads…

Ello, good-bye. Stick to @Path or settle for Facebook.

Ello seems to have captured everyone's attention with the promise of a better social network that addresses the challenges facing Facebook for many users. I don't have access to Ello yet but based on what I can glean from the Ello site, it isn't anything to get excited about. Here is an extract from my…

Advertising should be about attention, not privacy

Facebook’s expanded ad model is controversial to say the least. John Gruber made a good point in his post titled “Facebook to Use Web Browsing History for Ad Targeting”: “Google does it” is not exactly a badge of honor, privacy-wise. More and more, the entire advertising industry is turning into a threat to privacy. Advertising…

Facebook, @Path and privacy – redux

One of the fundamental differences between Facebook and Path is that Path is designed around privacy, Facebook isn't. On Facebook you have to really work to retain some degree of privacy. You have to set up your sharing preferences carefully, decide whether search engines should be able to index your profile and who can re-share…
%d bloggers like this: