Tag: advertising
-
The rat race and our search for Happiness
Steve Cutts’ video titled “Happiness” is disturbingly accurate portrayal of so many aspects of our daily lives. When I watch this video, I can’t help but wonder why we buy into all these promises of happiness, and chase them so relentlessly?
-
Why targeted ads are bad (it has to do with design)
I had a brief discussion with Rian van der Merwe on Path about Facebook’s latest ad targeting update. I asked him why better targeted ads are so bad? If you accept that ads are a cost of using Facebook, surely more relevant ads are better? His answer surprised me and I had to think about…
-
Advertising should be about attention, not privacy
Facebook’s expanded ad model is controversial to say the least. John Gruber made a good point in his post titled “Facebook to Use Web Browsing History for Ad Targeting”: “Google does it” is not exactly a badge of honor, privacy-wise. More and more, the entire advertising industry is turning into a threat to privacy. Advertising…