Paul — sorry about the belated reply…been rather stretched lately. This wasn't a “bloggers vs big media” article at all. In fact the topic is so tired that if I talk about it I find myself drifting off into a gentle snooze. In any case it would be rather schizo of me as I am both a blogger and a media guy rolled into one. Or at least I like to think so!!My piece was more of an ontological question about what is the nature of content, and what models best deliver quality content, with a rider in that I am saying that the media model (gatekeeping via an elite) may not even be so different from some of the big “Citizen/open media” models such as wikipedia (also gatekeeping via a registered elite).Some will find this boring an overly academic — but these questions fascinate me 🙂