There was a brief discussion the other day on Twitter about LinkedIn and who uses it. I’ve been using it more and more lately, mainly to find out more about people I am dealing with (most of the people I deal with lately seem to be on LinkedIn in varying degrees) and to connect to people I work with.
I’ve started thinking about upgrading my account from a free personal account to a paid business account. The business accounts offer quite a bit more than the personal account. My question to myself is whether I am using LinkedIn enough to justify the $19.95 per month (or even the $199.50 per year). What I would really like to see is a post or discussion about the value of a business account and what difference it makes to a user. Do I need to be a power user to benefit from a business account? Is the correct question even whether I am using it enough to justify the upgrade? Should it be more about upgrading and reaping the rewards?
Are you using LinkedIn? What do you think? I think I am going to post this question on LinkedIn and see what people there think too.
I found this video on the LinkedIn blog which I am watching at the moment. This comes on the heels of news about LinkedIn’s $1bn valuation: