Stormhoek featured on CNN.com

I just saw a post by Hugh MacLeod on Twitter that Stormhoek is the subject of an article on CNN Money about the now famous story of Stormhoek’s successful marketing campaign formulated by MacLeod. The story is a testament of the power of a strategy that appeals to bloggers and what bloggers can do for a small wine farm in the Western Cape.


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Paul
Enthusiast, marketing strategist, writer, and photographer. Passionate about my wife, Gina and #proudDad. Allergic to stupid

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